Majed M. AL Tahan


Majed M. Al Tahan is an award-winning entrepreneur and young e-commerce leader in the Kingdom of Saudi Arabia with a great passion to impact the apps market.  

A first mover in the Kingdom to tackle the e-commerce grocery space, from an early age, he was eager to build his own businesses and take the entrepreneurial plunge.  After graduating university with an architecture degree, he started working as a real estate developer working with some of the biggest names in the industry. During this period of six years, he continued developing ideas for his next business move.  

Majed recognized that e-commerce was the missing element in the Saudi commerce landscape at the time and he grabbed the opportunity to begin his journey to build the first ever online service for grocery shopping in the Kingdom with the BinDawood group. In 2016, he co-founded Danube Online and founded AYM Commerce as the platform to power the technology needed to revolutionize the Middle East’s e-commerce space.  Within one year of launch, Danube Online and the Danube App had redefined the grocery retail landscape in Saudi Arabia and won ‘Retail Technology of the Year” award at the Seamless Awards, 2017, where AYM Commerce was also named ‘Start Up of the Year’.  Majed’s accomplishments were recognized as a contender for the “Digital Leader of the Year Award’.  

Majed Al Tahan thrives on excellence and believes in people first. Today, at the helm of Danube Online and AYM Commerce, he’s focused on developing the technology behind the ecommerce app and spearheading the transformation of grocery shopping space.